Cycle Pure Agarbathi Unveils New Campaign Highlighting Health, Wealth, And Happiness Benefits

Click on the image to watch the TVC.

Cycle Pure Agarbathi has launched a new Cycle Three in One Agarbathi campaign.

The core message of the campaign revolves around the benefits of health, wealth and happiness, all wrapped up in an agarbathi packet.

The Three in One Agarbathi Cycle campaign captures the essence of prayer and worship.

The campaign consists of four separate ads, each of which emphasizes the inherent connection between prayer and basic desires, thus highlighting their importance.

Arjun Ranga, CEO, Cycle Pure Agarbathi, said, "Decades ago, Cycle created the original three-in-one agarbathi, which subsequently inspired a variety of three-in-one agarbathis. The original three-in-one device is designed with three unique aromas to satisfy the need of people to change their scent according to the occasion.Three scents for three universal prayers for health, prosperity and happiness.The three-in-one chakra is synonymous with the Agarbathi department itself.Across the Indian landscape, the Haldi Kumkum gradient is widely recognized as the Agarbathi for prayer.We are honored to have achieved such iconic status and connection in people's minds.The current campaign aims to convey the basic prayers that the product symbolizes.

Jagdish Acharya, founder and creative director of CTC, said that "Chakra 3 in 1" embodies the concept of the combination of three agarbaths, which represent the trinity of blessings: good health, prosperity and happiness. This innovative product, with its three exclusive flavors, serves as a channel to bring these blessings closer. Each ad we design uses a unique tone, from funny and heartwarming to deeply moving and vivid, aiming to leave an unforgettable impression on people's minds.

Agarbathi movie three in one cycle 1:

Cycle three in an Agarbathi 2 movie:

Cycle three in an Agarbathi 3 movie:

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